1. Website layout must be reasonable
The layout of the website is very important. When the user clicks on the website, the layout of the entire website will give him a "first impression", so the homepage of the website should be simple, clear and reasonable, and it should not give people a messy feeling, otherwise the content on your website No matter how good, users don't want to watch it. It's like you go on a blind date. If the subject's clothes are dirty and his hair is messy, would you still consider dating him? Put the most important things on the homepage, such as company introduction, main product promotion, industry trends, and some users are more concerned about things such as product price, after-sales service, company address, contact information, etc. As for the specific typesetting, it may depend on you. For what industry you are doing, you can refer to your industry ’s long-standing and high-traffic website. Their website is so popular and definitely users like it, and then make small changes according to your own ideas, because the similarity of the website with others Too high, it's not good for indexing, and it's not good for user experience.
2. Website structure should be simple
Our website is not a comprehensive website, and the content is not much, so the structure of the website must be simple, because the user does not understand the website, you design the website too complicated, the user will feel that they have entered the maze and cannot find what they want , Or need to search around to find what they want, wasting users ’time and energy, so personally think that a small website is best only three pages, home page-column page-inner page, and must be clear Site map to let users know where they are and what content they are looking at.
3. Pictures and videos must be clear
The videos and pictures on the website must be clear. When the conditions allow, it is best to take original pictures, record them quickly, and have good results. Pictures of my own website are taken by myself, and can be taken in multiple directions. Because the user cannot see the real thing, only the multiple directions can make him understand the product more clearly. The video does not need to be taken too much, you can put a "strength display" or "product demonstration" on the homepage. Here we remind the webmasters that the video should have a detailed text introduction, which is conducive to search engine inclusion.
4. Content is king. Don't update for updates.
For corporate websites, the content is not too much, and it is better to spend half an hour writing an article than to spend a minute copying articles from other websites. If you sell products, the product introduction on the website must be detailed, the pictures must be clear, and product-related knowledge articles must be available. Strive for the content of the site to attract users to keep clicking the mouse, so that users become customers is the purpose.
Do n’t just update for the sake of updating, post some irrelevant articles on your own website, or copy directly from others. Instead of updating, how to send high-quality original articles on your website, you can try I will collect from this industry, product raw materials, customers, product uses, product technology and other aspects. As long as I look carefully, there is still a lot to write.
5. Website content should be easy to understand, simple and practical is best
A corporate website does not need a gorgeous interface or a gorgeous opening animation. The personality of a corporate website is not reflected in gorgeousness. The website must be simple and practical, and the information must be passed to the user as much as possible. You must know that the user is visiting you. The website is not to look at the website to see if it looks good, but to look at the information to find business opportunities.
All content in the website should be easy to understand, not too professional, because users do not necessarily know your industry well, so you write too professionally, they will not understand and do not know what you want to express. It is best to highlight the characteristics and advantages of your products while being easily accepted by users. The specific methods require the webmasters to figure out in their daily work.
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